Japan today imports 500,000 tons of coffee annually. Barely 60 years earlier, it was a market that hardly sold a cup! Ad guru Sandeep Goyal reveals how Nestle won the Coffee versus Tea Battle.
Take a look at the skills that matter and how you can acquire them.
Nestle has maintained healthy growth in Japan by maintaining a a tradition of trying out off-beat marketing tactics.
Entirely new businesses have been built using data to disrupt traditional companies.
The least the Opposition can do, for India's sake, is try to offer one, says Mitali Saran.
'Everybody says 5G and communication is important.' 'Everybody says automation, robotics, human computing interfaces -- people and machines working together -- is the future.' 'Everybody agrees that cybersecurity is something that is here to stay.' 'Everybody agrees that synthetic biology is important.' 'Instead of outlining thinking about industries for tomorrow and the future, let the evolutionary pathway be built in a way that it promotes robust, creative, thinking.'
Five inspiring women who travelled thousands of miles to Hyderabad recently to grow their business and skills share their tales of global entrepreneurship. Vaihayasi Pande Daniel listened in.
Period. End of Sentence, which won an Oscar in the Documentary Short Subject category, has been produced by Guneet Monga.
Since he took over as president of Coca-Cola's India and Southwest Asia business a year ago, T Krishnakumar, popularly known as KK, has focused on bringing agility to the company amid heightened competition.
With one million users in Brazil, and 35,000 here in India within three weeks -- are we going to witness an encore from Orkut Bykkkten?
'What would we feel if we found the world behaving the way it has?' 'Forced to fight our own prolonged battle; nobody from outside really demanding that the war end or actively working to make it end, and above all, a completely toothless United Nations reduced to pleading for a halt to the violence,' notes Shyam G Menon, exactly a month after Vladimir Putin ordered the invasion of Ukraine.
Hike will launch brand channels later in 2016.
When the Indian brunost bravely ventured into the international cheese arena in Spain, along with 4,000 others from 45 countries, before 230 judges, its sterling desi pedigree spoke for itself, winning a silver in the brown cheese category and giving India a berth on the global cheese map.
The coronavirus pandemic has changed how businesses look at payments. Earlier, fintech companies said when they were talking to merchants, they were not interested in digitisation.
'What has gained prominence are 'human' skills like creativity, originality and initiative, critical thinking, persuasion, and negotiation, as well as attention to detail, resilience, flexibility and complex problem-solving.'
'IndiGo 2018 is a harsh, ultra-lean, mean, zero asset, fighting machine with aspirations of taking on the global long-haul low-cost market.'
Enguru app's 40-hour programme teaches general spoken English & employability-focused English.
Amrapali Singh is one of four GenNext designers who will showcase their collection at the Lakme Fashion Week in Mumbai.
At the GO-JEK hackathon in Bengaluru, there were over 100 people working on their projects. Most were between the ages of 25 and 30. All except the CoderDragons: Mrinal Jain is 11, and Shreyas Katuri is 12. Nikita Puri meets the pre-teens who are building a virtual voice assistant named Erica.
'I feel that since they know the problems, in the next 2 to 3 quarters, these problems could be resolved.' 'But they should realise that things are not working well right now.'demonetisation did not have a huge negative impact on the economy. But when it comes to GST, those who are looking for loopholes find it difficult to adapt.
A number of Xooglers are employing lessons and practices learnt during their stint at Google to branch out into innovative ventures.
Macro environment, tech shift main challenges now: N Chandrasekaran
Branch additions for most major banks in the current financial year do not correspond to the number of the past two years.
The hit to economic activity will be mostly confined to the first quarter. And a third wave, if it materialises, is unlikely to be hugely disruptive for the economy, predicts T T Ram Mohan.
Which sectors will bounce back fast? Which will lag? Has the consumer changed forever? Here are some answers.
One should appreciate the sagacity and audacity of JRD and Nani Palkhivala in founding TCS on April 1, 1968. At that time there was no Microsoft or Intel, SAP or Accenture, much less Google.
They needed a person who could build and execute their vision: A frontiersman; a problem solver and an institution builder. It was their and India's good fortune that Faqir Chand Kohli more than measured up to their requirements and indeed laid the foundation to take TCS to unimaginable heights and to the giant success that it is today. Shivanand Kanavi salutes the incomparable F C Kohli, who passed into the ages last week.
Designers Shraddha Nigam and Mayank Anand tell us why they're committed to the cause of empowering Indian weavers through their label.
'Agriculture has been given the wrong kind of attention.' 'More innovations are needed for the sector to be successful,' says Devi Murthy of Kamal Kisan.
This crisis requires political sophistication and governance skills. This BJP has neither, observes Shekhar Gupta.
Tamal Bandyopadhyay details HDFC Bank's digital journey.
"Start small, chill out, work through your ideas. And then make them happen," is 22-year-old entrepreneur Zeba Abdur Rehman's success mantra. Zeba, whose desire for a little extra pocket money led her to start her own handcrafting company, Paper to BagI, tells Rediff.com how it all started and the two years of growing, learning and maturing as a businesswoman.
2020 has dimmed the animated bulbs that create magical images and transform Kolkata into a mesmerising fairyland during Durga Puja.
A soap bar got delivered instead of a mobile phone to a buyer, defective Diwali lights were couriered to another and fake items were dispatched in yet another case.
1mg has made buying medicines easy and it aims to do more in online health care.
Aditi Mammen Gupta, who hails from the family that started Malayala Manorama, MRF Tyres & Funskool, tells us about her start-up.
Rediff reader Subin Mohan from Dubai, talks about owning a Royal Enfield.
HealthifyMe is an app that connects users to fitness trainers virtually, motivate them on goals.
And if you have started wondering why such innovations come only from American companies, Ajit Balakrishnan offers the answer.
Nir Eyal lists 4 urgent steps to save yourself countless hours of mindless phone time.
Remembering an incomparable actor by re-visiting his finest films.
